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Best Digital marketing course in Rajajinagar
What is SEM?
SEM or Search Engine Marketing, is like the flashy billboards of the internet highway 🛣️. It’s a way to make sure your website stands out in the competitive world of online search results 🌐✨
In essence, SEM is about making a website seen by people who are ready to engage, click, and convert. It’s a mix of art and science, where you use creativity and data to reach potential customers and grow your business 🚀.
Here’s how it works:
- Paid Ads 💰📢: You pay to have your ads pop up when people search for certain keywords on Google or Bing. It’s like bidding in an auction where the highest bidder gets the best spot.
- Keywords 🔑: These are the words people type into search engines like Google or Bing when they’re looking for something. You choose keywords related to your business so your ads top up at the right time.
- Ad Auctions 🏦: Every time someone searches, there’s a behind-the-scenes bidding war. The winners get their ads shown. It’s all automatic and happens in milliseconds.
- Quality Score 🌟: Search engines don’t just care about how much you bid. They also care if your ad and website are useful and relevant to what people are searching for.
- Ad Copy ✍️: This is the text in your ad. You want it to be catchy and clear, so people will click on it.
- Landing Pages 🎯: When someone clicks your ad, they land on a page on your website. This page should match what your ad promised and help them take the next step, like buying something.
- Conversion Tracking 📊: This tells you how well your ads are working. It tracks whether people who click on your ads end up doing what you want them to do, like making a purchase.
Contact Us for a Free Demo
CADD Nest Training Centre Rajajinagar
# 1760, 1st floor, ABOVE BSNL CUSTOMER CARE CENTRE, Dr Rajkumar Road, opp.
Navarang theatre, Rajajinagar, Bengaluru, Karnataka 560010.
9740444363 / 9740442121 080-41608308
CADD Nest Training Centre Basavanagudi
# 16, 1st Floor, Siddaiah Complex, Mount Joy Road near Basavanagudi,, Basavanagudi, Bull Temple Road, Bengaluru, Karnataka 560019.
9972177744 / 9972377744 / 080-26608883
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